B. Des. Admissions

Strategic role of design through innovation in enhancing national and industrial competitiveness is universally recognized and underpins the national policy of Govt. of India. The strategy to achieve this vision seeks a spotlight on strengthening quality design education and usages of design in different sectors

In furtherance of this national design vision, Punjab Engineering College has decided to provide facilities for excellent design education, research and training to suit the needs of society. The course of Design is envisioned to pursue excellence in design thinking, design scholarship and design practice for the betterment of society in a holistic manner. Design is viewed as a driver of innovation and is recognized as a key differentiator for providing a competitive edge to products and services. It involves an integrated humanistic approach to designing products, services and systems. It seeks to delve deeper into an understanding of the technological, commercial and societal context in the conception, development, and delivery of innovative products and services as well as tools, techniques, and methods required in the practice of design suitable to the environment. Department of Production and Industrial Engineering in Punjab Engineering College going to commence a Bachelor of Design (B. Des.) course with the combination of creativity, technical design skills, engineering science and analysis to create products to satisfy the functional requirements of an end-user.

Our department has the most modern infrastructure to undertake high-end teaching, research and developmental activities in its laboratories, besides highly qualified faculty. The student activities, research publications, workshops organized, MOUs and collaborations with reputed institutions and industries of our department reflect as one of the fastest growing departments in this institute.

Bachelor of Design is devised to pursue excellence in design thinking, design techniques and design practices for the betterment of society holistically. It is equipped with the usage of innovative tools with an integrated humanistic approach to design products, services and systems. The coursework combines the latest technological innovations with integral designing methodologies that drive innovation, build a successful business and lead to a better quality of life. It seeks to delve deeper into understanding technological, commercial and social contexts in the conception, development and delivery of innovative products and services as well as tools, techniques and methods required in the practices of design.